---
title: "AI lead scoring"
description: "AI lead scoring assigns every inbound enquiry a score, typically 1 to 100, from company size, decision-maker role, budget signals and behaviour such as visiting"
canonical: https://aifelhasznalas.hu/en/glossary/lead-scoring
language: en
publisher: AI Felhasználás
updated: 2026-09-19
---

# What is AI lead scoring?

AI lead scoring assigns every inbound enquiry a score, typically 1 to 100, from company size, decision-maker role, budget signals and behaviour such as visiting the pricing page or opening a proposal. Hot leads (80+) trigger an immediate call notification; cold ones enter an automated nurture sequence so salespeople spend their time only where it pays.

## Enrichment feeds the score

Before scoring, tools such as Clay, Apollo or LinkedIn data fill in company details and the decision-maker's name. The AI also reads the prospect's website to infer size and needs. Verified data then lands in MiniCRM, HubSpot or Pipedrive.

## FAQ

**How many follow-ups should the AI send?**

The report's pattern is day 2, 7, 14 and a 'break-up' note on day 25, stopping the moment the prospect replies or books. 80% of deals close between the 5th and 12th touch, and most humans stop after one.

Related: https://aifelhasznalas.hu/en/glossary/lead-qualification, https://aifelhasznalas.hu/en/glossary/speed-to-lead, https://aifelhasznalas.hu/en/glossary/ai-agent